Healthcare Digital Marketing Consultant · Switzerland
Sam
Peach
I build commercial and digital programmes that deliver growth across pharma, biotech and consumer health. Twenty years at global and regional level, in large multinationals and lean pre-launch environments. Based in Zürich, working across Europe.
What Makes Me Different
Commercial strategy.
Creative direction.
Technology. One person.
Twenty years building commercial and digital functions that perform, across consumer health, pharma and biotech, at global and regional level, in large multinationals and lean pre-launch environments.
I combine commercial strategy, creative direction and technology with equal fluency, bringing all three together at leadership level with a proven track record of shaping strategy, building the operating models that deliver it and translating digital, data and AI-enabled engagement into measurable revenue growth.
I have built and scaled customer engagement functions from scratch, with direct ownership of seven-figure media and technology budgets, deploying CRM, CDP, content strategy and field integration across more than thirty markets. I lead centres of excellence and champion networks that drive adoption and execution quality across affiliates, working across medical, legal and compliance including MLR workflows, privacy compliance and AI guardrails.
I care about creative, digital and technology solutions that make a real difference to patients, brands and commercial outcomes.
How I Can Help
Digital Marketing Services
for Healthcare and Pharma
Senior digital marketing expertise for pharma, biotech and consumer health organisations across Switzerland and Europe. Whether you need a digital marketing consultant for a product launch, an interim head of digital, or strategic leadership for a specific commercial challenge, here is where I work.
Translating business objectives into commercial and digital plans that get executed. Portfolio prioritisation, go-to-market design and investment decisions grounded in data, with clear governance across teams and geographies.
Building the digital foundation, technology, content and operating model that organisations need before a product goes to market. From standing start to field-ready across multiple markets.
Designing customer journeys that work across HCP and patient audiences, with clear channel roles, practical country playbooks and measures tied to commercial outcomes.
Selecting the right platforms, implementing them properly and making sure teams use them. Veeva, Salesforce Marketing Cloud, Salesforce Data Cloud, Adobe Experience Cloud, consent management and analytics.
Setting the content strategy, building the modular architecture and creating assets that move through approval quickly, localise cleanly and improve based on data.
Identifying where AI creates real commercial value in healthcare, building the governance for regulated environments and embedding it into workflows in a way that lasts.
First-party data governance, KPI frameworks and dashboards that connect digital activity to commercial outcomes.
Building teams, developing in-market networks and embedding ways of working that keep performing after the engagement ends.
Companies I Have Worked With
Selected clients across
pharma, biotech and consumer health
Working with Sam
Senior project, interim and consulting engagements across Europe
I take on senior project, interim and consulting engagements across pharma, biotech and consumer health in Switzerland and Europe. That includes product launch preparation, digital transformation programmes, interim digital leadership, CRM and technology implementation, omnichannel strategy and AI integration into commercial operations.
If you are looking for a digital marketing consultant in healthcare, an interim head of digital, or senior project support for a specific challenge, get in touch.
"I build the strategy, the technology and the content that turns commercial ambition into results."
Start a conversationGet in Touch
Let's talk about
your next project.
If you have a launch coming up, a capability to build or a digital leadership gap to fill, I would love to hear from you.
Based in Zürich and available for engagements across Europe.
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